Google cuts Gemini Omni’s 720p video price by 30% and adds 15-second clips | ETIH EdTech News — EdTech Innovation Hub

Gemini Omni 1.2 Flash introduces conversational editing and stronger reference following, with access rolling out across Google’s developer, business and creative tools

Google has made Gemini Omni 1.2 Flash generally available through the Gemini API and Gemini for business, pricing 720p video generation at $0.07 per second.

The release extends native video generation from 10 seconds to 15 seconds. Users can choose durations in one-second increments between three and 15 seconds. At the stated 720p rate, a 15-second generation equates to $1.05.

Google says the price is 30% lower than Gemini Omni 1.1. The update also introduces a workflow for drafting, editing and upscaling videos, allowing users to refine an existing clip through follow-up instructions.

Omar Pera, CPO at Magnific, describes the production challenge: “The first generation is a starting point. Professional teams need precision to get from there to a finished shot.”

Editing the same clip through follow-up prompts

Gemini Omni 1.2 Flash supports conversational editing across full 15-second clips. Google says users can replace a product or background, adjust lighting or weather, and change the aspect ratio without regenerating the entire video.

The workflow allows teams to draft at 360p or 720p, refine selected details and upscale chosen outputs to 1080p or 4K.

Generation can combine character, product and style images with audio cues and short motion references of up to three seconds. Google reports improvements in maintaining faces, clothing, packaging text and brand colors as the camera angle changes.

Its examples include a virtual try-on sequence built from a model photograph and front-and-back images of three outfits. The demonstration is intended to show how garment details and the model’s identity can be maintained through turns and transitions.

Another example uses a studio lighting poster to compare reference following in Omni 1.1 Flash and 1.2 Flash. Google describes the newer version assembling the poster’s letters, materials and lighting details in sequence while preserving their appearance.

The release also includes a four-shot, 15-second science explainer generated from a single visual reference, with explanatory labels incorporated into the video.

More control over characters, speech and camera movement

Google says the update reduces visual drift, including objects changing shape or appearance during motion and scene transitions. The improvements cover sequences generated between a supplied first and last frame, as well as extensions to existing clips.

Dialogue generation also receives an update. The company reports more natural speech, clearer lip-sync and better assignment of distinct voices to different characters.

One demonstration combines a scene image with character, mouth and voice references to generate a 15-second animated conversation. Another uses architectural photographs to guide a continuous camera movement through the Pantheon.

Within creative software, partners are describing workflows that combine generation with further direction and editing.

Itay Schiff, Creative Director of Figma Weave, says: “In Figma Weave, teams can direct an entire video sequence from a single generation, then refine it with references and branching versions on the canvas.”

Adobe also plans to add Gemini Omni Flash 1.2 to Firefly, where creators already have access to Gemini Omni Flash. Its stated additions include longer outputs and closer adherence to reference images.

Access varies across Google products

Developers can prototype with the model in Google AI Studio and access it through the Gemini API. Businesses can use the Google Cloud console and build applications through the API.

For Google Vids, the company says users can generate 15-second clips at no additional cost with a Google account or Google Workspace subscription.

Flow supports scene direction and conversational edits, while Google Ads provides a route for producing video campaigns.

Google says generated outputs carry an imperceptible SynthID watermark. Provisioned Throughput is also available through Google Cloud for organizations using the model at scale.

The company acknowledges that development is continuing on fast sports action, rapid script changes and complex physics.

Access through the Gemini app is rolling out to Google AI Ultra subscribers, where users will be able to create 15-second videos.

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